The memes are mostly based on the trailer and don’t have a whole lot to do with the game. Like, flint and steel is a completely normal item, but the way Jack Black says it in the movie is hilarious.

That’s why I break windows. Six more francs in the hand of the glazier. It is a good thing to break windows, it causes money to circulate, and the encouragement of industry in general will be the result of it.